- ◼︎Recognizing that people are experts on their own lives is the key to true engagement.
- ◼︎Bringing humanity back into healthcare turns health transactions into trusting relationships.
- ◼︎Understanding what matters to individuals is the missing link for driving value in healthcare.
- ◼︎Distilling real-world perspectives into meaningful, actionable insights yields practical impact.
- ◼︎When people receiving and delivering care have a voice – and are heard – everybody wins:
- Patients, caregivers, and providers feel better.
- Clinical encounters work better.
- Healthcare organizations do better.
- ◼︎Innovation = Ideas + Execution
- ◼︎Simple, elegant solutions to the right problems are most likely to succeed.
- ◼︎User-centered design helps make solutions delightful, feasible, and viable.
- ◼︎Approaches that leverage communication science will optimize impact.
Efficiently collect, curate, and share real-world perspectives – individually and at scale – to generate actionable insights for improving the experience and delivery of care.
Radical common sense
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